The problem is -- most people don't understand that meaningless numbers are, well, for lack of a better word or nearby thesaurus, meaningless. Having 50,000 people follow you on Twitter, because you launched a campaign of follow me and I will follow you, doesn't mean you have 50,000 people listening to you. It means you have 50,000 people who don't get it either. When the day comes that you want to get those people to read your blog, you will be more likely to find a lemur at your desk than you will a solid reader base. [ . . . ]